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Slow Days·서른 사내의 생각

[with] Before Planning a Service: The Popularization of Culture and Art

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Many things are changing due to the popularization of culture and art.

People are sensitive to reactions. Because of this, some end their lives while others find motivation to live.

Naver Knowledge-iN doesn't run because of the people who answer questions - it runs because of the culture of gratitude reactions from those who receive answers, that series of UX.

But gradually, Knowledge-iN started getting filled with promotions and ads. Rather than creating artificial systems like "Knowledge Partners," wouldn't it be more long-term and fundamental to provide UX that enables netizens to voluntarily give active reactions?

For example, YouTube's Like and Bad buttons, or Facebook and Twitter's Like buttons.

Looking at Wikipedia's marketing, you can see the phrase "anyone can edit." But for consumers, convenience isn't what's important - what matters more is WHY they should use it.

The emotion felt from posting or editing content yourself!!!! And we must pay attention to the reactions from others!!!

For example, when you look at the format of public disclosure of donations, you can see it creates diverse participation. The satisfaction and achievement from having your name made public.

This English version was translated by Claude.

친절한 찰쓰씨
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친절한 찰쓰씨

Pleasant Charles — UI/UX researcher at AIT. Keeping notes on design, planning, and slow days here since 2010.

More on the author's page

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