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Planning Notes·제품에 대한 소고

Streams of the Mobile Market... No, Societys Flow Over Time

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An overall stream of the mobile market
... jotted down from the top of my head

Ah,.. on reflection, it would be more accurate to swap "the mobile market" for the flow of daily life, of people, or of society over time rather than specifically the mobile market.




As time goes on...

1. Layers gradually stacking up
+ layer 3. Video content --> social commerce, anonymous networks: C2C
+ layer 2. Visual content --> real-time, social networks: iPhone, social, messengers; B2C
° layer 1. Audio content --> utility, productivity: iPod, Keynote, Numbers; B2B


2. Shifts in the layers' nature
° Capturing use cases (inertia) -> capturing the market (monopoly) -> capturing time (timing)
ex) Messenger -> KakaoTalk -> AlimTalk

This English version was translated by Claude.

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Pleasant Charles — UI/UX researcher at AIT. Keeping notes on design, planning, and slow days here since 2010.

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