Data Visualization (2/2)
Pleasant Charles
Visualized web-log analysis
Woopra believes in the value of real-time web-log analysis and provides a simple platform that is user-friendly. Thanks to this, marketers, developers, and even small-business operators can easily understand the information provided.
Through eye-tracking technology, Crazyegg provides visualized information about the target site at a low cost. The eye-tracking service discovered in 1879 by French scientist Louis Émile Javal found that people's gaze lingers especially on certain words and moves quickly past others.
http://www.google.com/analytics/
Using Google Analytics, you can get detailed data on page click counts, visitors, real-time visitors, visitor devices, country, and so on. This is provided not only from the Google site but also as an app, so many operators get immediate, segmented information about their own site. Moreover, Google Analytics is easy to integrate with other Google services like AdSense and Webmaster Tools — a big plus. And all of these services are provided free of charge.
Has a feature that records a visitor's mouse clicks and plays them back.
Turns the whole report into infographic form so the data is easy to understand. (Korean supported.)
