BM_Urban Circuit
1. Defining the names
1) The space = Urban Circuit
2) The people who use the space = Hobbyists
2. Concept
1) Turn closed leisure activities (online games) into a healthy culture
2) Offer a modern version of the "trampoline place (bangbang)" — a space and culture of play
3) Establish a genuinely social social culture
4) Scale from play to learning, and from learning to professionalism
3. Store layout
1) Counter (display / sales): RC cars, drones
2) Space composition
- Style: K1, pro-game tournament venue
- Basic elements: electronic scoreboard, waiting area, racing area, RC repair bay, broadcast booth, photo zone
- (Additional) education space
4. Business type
1) Run as a PC-café style franchise
2) Spaces set up inside/outside buildings in semi-urban areas
5. Revenue model
1) Product distribution and sales
2) Hourly use fees (direct-operated stores)
3) Franchise membership fee
4) Franchisee sales commission
5) Supply content to cable broadcasters (or Afreeca)
6. Expected outcomes
1) Offer a business item for livelihood-type entrepreneurs (domestic and overseas)
: design it so it doesn't feel like "something to do after retirement because there's nothing else," but rather looks intellectual and self-developmental
2) Offer a new lifestyle space that families and young people can share
3) Offer an alternative educational venue that crosses age groups
4) A springboard for a new sport or pro-gaming scene
