Actually, innovation isn't necessary

No one would deny that Apple and the iPhone were icons of innovation
Since then, many have been shouting about innovation.
But is that really true?


Innovation causes a lot of fatigue
Not just for products and companies.
Institutions are the same. Democracy and welfare are the same.

Because they create work that nobody actually has to do

If you went back to the past, would most people, with the resources they had then, go visit their memories and—told everything about the iPhone (cost and timeline included)—actually go and build it? Unless they were someone who had been to the future, they would not pay that cost to start a job that didn’t need to be done.

Bullshit.
Ironically, the more capable a company is of building it quickly, the higher the chance they would refuse. That’s the most natural outcome.

Because to people living in reality, it creates work that doesn’t need to be done

The innovation we’re doing right now is no different