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A Plan to Flesh Out a Travel Products Web Service

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A Plan to Flesh Out a Travel Products Web Service

 

 

Concept

1. Not advertising, but useful personalized information exposure: personalization
2. Not a product, but providing a motive for travel: Hotelpass branding

 

Implementation

1. Select box  ->  Map-based selection

    1) Add just one more depth to the map selection (down to the city or region level of the destination)

    2) Lay out icons at the top of the map that allow sorting by options and event/promotion products

 

2. A service for everyone

    1) Strengthen the search function for customers with specific purposes (travel, business)

    2) Strengthen the ranking function for beginner (early) customers whose purpose is not yet clear

 

 

3. Destination recommendations (stories / random / by age group, etc.)

< For cases where you feel you need to travel but don’t actually know which destination suits you >

1. Through the user’s own story submission, let other visitors recommend Hotelpass products.

2. Provide information on destinations preferred by each age group.

3. When the user enters personal conditions such as budget and trip length, recommend suitable destinations and random travel products.

This English version was translated by Claude.

친절한 찰쓰씨
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친절한 찰쓰씨

Pleasant Charles — UI/UX researcher at AIT. Keeping notes on design, planning, and slow days here since 2010.

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