49% and 51%, The Difference of That 1%. After working at the Bachelor's Vegetable Store for about a year, you get to participate in the actual purchasing... Having to wake up at 2 AM every day is naturally exhausting. New employees on their first purchasing runs often express their struggles to Lee Young-seok (the president). In such cases, Lee Young-seok calmly shares his own story. "To be honest, waking up every morning and going to the market isn't always fun for me either. Especially in the cold winter..." "There's a saying I like about 49% and 51%. Do you know what the difference is?" "Well, based on 50%, it's just 1% more or less." "Exactly. The point is to hold on to that 1%. You think the people who have worked here a long time never had the same struggles as you?... Everyone always has 49% of their heart wanting to quit and 51% wanting to keep going. But that 1% is the force that keeps you holding on. Some people give up and look for another path at the slightest difficulty. Honestly, I can't understand people like that... They must know that no matter what else they do, it's the same." (151-153p) |
| From 'The Bachelor's Vegetable Store' by Kim Young-han and Lee Young-seok (Georeum Publishing) |
(I'm on a business trip to the US from February 16 to 28. I thought about what to post during this trip. It has been 8 full years since I first sent 'Yeh Byung-il's Economic Notes' by email on January 6, 2004. Entering the 9th year of Economic Notes, I'd like to return to the 'beginner's mind' of those early days. I'll be posting the early Economic Notes articles during my trip.
These are the Economic Notes from January 2004. 2004... Do you remember? What thoughts and dreams did you have back then? Are you achieving them now? I'd love for you to join me in returning to the passion and dreams of that time. I'll see you when I return. Sincerely, Yeh Byung-il.) <Economic Notes, January 19, 2004>
'Easy success' seems not to exist in this world.
Sometimes we see people around us who always seem to work casually with a bright face, yet achieve great results. But once you get a little closer and hear their real story, it immediately becomes clear that they're incredible hard workers. Things aren't what they seem on the surface. Lee Young-seok, the president who became famous as the bachelor vegetable vendor selling 'fresh vegetables and fruits' in Daechi-dong, Seoul. On the surface, he might seem like a 'lucky young man' who picked the right item and marketed well in the health-conscious 'well-being era.' But he wakes up at 2 AM every day and rushes to the agricultural wholesale market. To find the freshest produce. From 2 AM until the store closes at 7 PM, he's nonstop busy. Even after closing at 7 PM, there's inventory to organize and sales to tally, so the earliest President Lee gets to bed is probably 9 or 10 PM. On cold winter days, getting up at 2 AM and picking produce at the agricultural wholesale market in biting wind until dawn -- that really can't be easy. In a different field, I know a lawyer well. He's a partner at a major law firm, has both Korean and US bar licenses, always has a smiling face -- he looks like the epitome of someone living comfortably. But look a little closer, and his life is a continuous string of 'hardship.' Perhaps because he has many international cases, he can barely leave work. Several times a week, he works at the office until dawn, stops home briefly to change clothes, and heads right back. He works Saturdays as a matter of course, and the number of Sundays he doesn't go to the office can be counted on one hand per year. Since he needs to bring in clients, he has to drink a lot of alcohol in the evenings that doesn't even agree with him. From vegetable vendors to lawyers. Nothing is easy. That's why so many people go through life with the phrase "I'm going to quit tomorrow" on their lips. Because the work is physically too hard, because conflicts arise with bosses or colleagues, because despite running hard there are no results... 49% of our hearts are always filled with the thought of 'quitting in grand fashion,' 'throwing our resignation letter with satisfaction,' and looking for something new. Are you going through a tough time lately? It's the same in any field -- nothing is easy. 49% and 51%, The Difference of That 1%. Let's pull ourselves together and give it another go today. Only those who produce results in what they do now can succeed in other things far into the future. ![]() Economic Notes from January 2004... Come to think of it, it's been since I first started receiving the Economic Notes -- already 4 years have passed. For Mr. Yeh Byung-il and for me alike, a considerable amount of time has passed. During that time, through many writings, I felt many things. And I thought. He continues to steadily share good words. Unchangingly, Though I'm still far from enough, I too want to grow steadily and fulfill the same kind of role that he does. |
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